You have heard Vanessa and I preach about being a good retailer partner. Getting on the retail shelf is one accomplishment; staying there is another. Past tips have included the importance of customer service, inventory management, and quality product. http://tinyurl.com/qeyf2ta and http://tinyurl.com/qjvsfax In Vanessa’s most recent blog post, “Target Pitch: 3 Ways This Little Brand Turned… Continue reading From the Entrepreneur’s Perspective: Tips for Being a Good Retail Partner So Your Product Stays On Shelf
If you want to succeed, yes, hire a sales rep. Here’s why. As a buyer, I was called on by the following three groups of people: Sales account managers, sales representatives (also known as vendor reps or manufacturer reps), and proprietors of smaller product companies. What is the difference between these three groups? Sales account… Continue reading From the Buyer’s Perspective: Do I Need to Hire a Sales Representative if I Want to do Business with a Large Retailer? Where do I Find One?