Tips for Retail Success

FROM THE BUYER’S PERSPECTIVE: DO I NEED A PRODUCT LINE OR IS ONE PRODUCT ENOUGH?

By Vanessa Ting For a buyer, the ideal situation is one in which a manufacturer has one hero SKU with a strong sales history.  But in addition, that manufacturer would ideally have a line of other products in the pipeline ready to ship once a buyer agrees to add new SKUs of your brand. One… Continue reading FROM THE BUYER’S PERSPECTIVE: DO I NEED A PRODUCT LINE OR IS ONE PRODUCT ENOUGH?