By Vanessa Ting The short answer is no, except in one unlikely situation. The long answer is…. Major retailers are more concerned with the sales traction you have built in other brick and mortar stores. And the more established those stores are, the more impressive your sales results. It is important to note that how… Continue reading From the Buyer’s Perspective: Will Selling at a Major .Com Help me Get Into Major Retailers’ Shelves?
I do not feel that you need to sell online to get a major retailer’s attention; however, it can help. Why? You can show the retailer that you have the sales to justify placement on shelf. It’s all about sales. You must be able to show the buyer that they will increase their top and/or… Continue reading From the Entrepreneur’s Perspective: Will selling at a major .com site help me get onto major retailer shelves?
By Vanessa Ting Tip 1: Be Disruptive. How many times have you walked down a store aisle and missed what you were looking for? It is a fact – It is a sea of product out there. Your first mission when developing packaging for retail space is to find a way for your product to… Continue reading FROM THE BUYER’S PERSPECTIVE: PACKAGING TIPS TO MOVE PRODUCT OFF THE SHELVES